Upgrading the Modular Homeowner site experience to meet user needs

Modular Homeowners approached me to help consult, direct and lead the design for their new site experience. They needed to keep a strong focus on SEO to continue bringing users to their site, but simultaneously to rethink the design and navigation to better suit their customer’s expectations.

  • Used current site analysis and research to build user-focused design foundation

  • Completely redefined their UI across the site, implementing a new design system, search functionality and much more

Helping guide users to finding the right modular home.

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