An adventurous online aesthetic to match Naturally Driven’s organic, sustainable brand
Naturally Driven needed a clean, easy-to-use eCommerce site to support and drive their sustainability-focused brand. They really wanted a strong focus on nature and adventure to help their customers truly feel and almost taste their products, all while knowing their purchase goes to support the environment.
Led analysis to scope and understand competitive landscape
Led redesign of site to be responsive focus on elevated, organic visuals and friendly user experience
Established a brand new, cohesive digital design system
